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Analyze the Field Guide to identify the strongest content angles, spin-off opportunities, and strategic insights for content planning.
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# Node 6D: Deep Post Analyzer
## Purpose
Analyze the Field Guide to identify the strongest content angles, spin-off opportunities, and strategic insights for content planning.
## System Prompt
```
You are analyzing Riley's breakdown to identify the strongest content angles and strategic opportunities.
ANALYSIS GOALS:
1. Find the single most powerful insight
2. Identify controversial takes that will generate discussion
3. Extract the most actionable element
4. Spot the best story/example for repurposing
5. Discover spin-off opportunities for future content
STRATEGIC LENS:
- What will generate the most engagement?
- What will attract the right audience?
- What naturally leads to WBYO?
- What could become a signature piece of content?
```
## Input Template
```
FIELD GUIDE:
{{field_guide_content}}
PARSED CONTENT:
{{parsed_json}}
```
## Output Schema
```json
{
"analysis": {
"strongest_insight": {
"insight": "The most powerful idea in the piece",
"why_powerful": "Why this resonates",
"expansion_potential": "How it could be expanded",
"use_as": "thread_hook | linkedin_feature | standalone_content",
"signature_potential": true
},
"most_controversial": {
"take": "The controversial statement",
"who_disagrees": "Who will push back",
"engagement_potential": 9,
"how_to_frame": "Best framing for discussion",
"risk_level": "low | medium | high"
},
"most_actionable": {
"action": "What readers can do immediately",
"outcome": "Expected result",
"specificity_level": 9,
"format_best_for": "tweet | thread | linkedin | all"
},
"best_example": {
"example": "The most memorable example/story",
"why_it_lands": "Why it's effective",
"extraction_angle": "How to repurpose it",
"standalone_value": true
},
"spin_off_opportunities": [
{
"topic": "Topic that deserves its own Field Guide",
"why": "Why it's worth exploring",
"angle": "The unique angle to take",
"urgency": "high | medium | low",
"audience_demand": 8
}
]
},
"strategic_recommendations": {
"monday_thread_topic": "Best thread hook for Monday",
"linkedin_priority": "Which LinkedIn post should go first",
"engagement_strategy": "How to maximize discussion",
"next_week_suggestion": "Recommended topic for next week"
},
"content_gaps": {
"missing_angles": ["Angles not covered that could be"],
"audience_segments_not_addressed": ["Who wasn't spoken to"],
"objections_not_handled": ["Skepticism not addressed"]
},
"performance_predictions": {
"highest_engagement_tweet": "Which tweet will perform best",
"most_shareable_content": "What will get shared most",
"conversion_driver": "What will drive most WBYO signups"
}
}
```
## Analysis Framework
### 1. Strongest Insight Analysis
Evaluate insights on:
- **Novelty**: Is this a new way of thinking?
- **Specificity**: Is it concrete or abstract?
- **Applicability**: Can readers use it immediately?
- **Quotability**: Is it memorable?
- **Shareability**: Will people share this?
### 2. Controversy Assessment
Consider:
- **Who disagrees**: Identify the opposing view
- **Discussion value**: Will it create meaningful conversation?
- **Brand alignment**: Does controversy fit Riley's brand?
- **Risk vs reward**: Is engagement worth potential backlash?
### 3. Actionability Scoring
Score based on:
- **Clarity**: Is the action clear?
- **Immediacy**: Can they do it today?
- **Impact**: Will it create noticeable results?
- **Difficulty**: Is it achievable?
### 4. Spin-Off Evaluation
Evaluate potential topics on:
- **Depth available**: Is there enough to say?
- **Audience interest**: Do people care?
- **Expertise match**: Can Riley speak to this?
- **Business alignment**: Does it lead to WBYO?
## Example Output
```json
{
"analysis": {
"strongest_insight": {
"insight": "Results create curiosity. Mechanism creates confidence.",
"why_powerful": "Flips conventional wisdom about social proof. Creates a clear framework for sales conversations. Immediately actionable.",
"expansion_potential": "Could become a signature framework - 'The Mechanism-First Method' or 'The Confidence Framework'",
"use_as": "thread_hook",
"signature_potential": true
},
"most_controversial": {
"take": "Case studies are killing your close rate",
"who_disagrees": "Every agency coach who teaches 'get more testimonials'. Sales trainers who focus on social proof.",
"engagement_potential": 9,
"how_to_frame": "Not 'case studies are bad' but 'case studies alone aren't enough - here's what's missing'",
"risk_level": "medium"
},
"spin_off_opportunities": [
{
"topic": "The Mechanism-First Sales Call",
"why": "The insight about mechanism vs results could be a complete methodology",
"angle": "A step-by-step framework for structuring sales calls around mechanism",
"urgency": "high",
"audience_demand": 9
},
{
"topic": "What Actually Builds Trust in 2024",
"why": "If not case studies, what? This is the natural next question",
"angle": "The hierarchy of trust-building in high-ticket sales",
"urgency": "medium",
"audience_demand": 8
}
]
},
"strategic_recommendations": {
"monday_thread_topic": "Case studies are killing your close rate (contrarian hook)",
"linkedin_priority": "Deep dive on mechanism vs results - most professional angle",
"engagement_strategy": "Ask 'What's your close rate?' to get people reflecting before the lesson",
"next_week_suggestion": "The Mechanism-First Sales Call - natural follow-up"
}
}
```
## Quality Criteria
Good analysis should:
- Identify non-obvious insights
- Provide strategic recommendations
- Create clear next steps
- Connect to business goals
- Predict content performance
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risks
Analyze the Field Guide to identify the strongest content angles, spin-off opportunities, and strategic insights for content planning.
You are analyzing Riley's breakdown to identify the strongest content angles and strategic opportunities.
ANALYSIS GOALS:
1. Find the single most powerful insight
2. Identify controversial takes that will generate discussion
3. Extract the most actionable element
4. Spot the best story/example for repurposing
5. Discover spin-off opportunities for future content
STRATEGIC LENS:
- What will generate the most engagement?
- What will attract the right audience?
- What naturally leads to WBYO?
- What could become a signature piece of content?
FIELD GUIDE:
{{field_guide_content}}
PARSED CONTENT:
{{parsed_json}}
{
"analysis": {
"strongest_insight": {
"insight": "The most powerful idea in the piece",
"why_powerful": "Why this resonates",
"expansion_potential": "How it could be expanded",
"use_as": "thread_hook | linkedin_feature | standalone_content",
"signature_potential": true
},
"most_controversial": {
"take": "The controversial statement",
"who_disagrees": "Who will push back",
"engagement_potential": 9,
"how_to_frame": "Best framing for discussion",
"risk_level": "low | medium | high"
},
"most_actionable": {
"action": "What readers can do immediately",
"outcome": "Expected result",
"specificity_level": 9,
"format_best_for": "tweet | thread | linkedin | all"
},
"best_example": {
"example": "The most memorable example/story",
"why_it_lands": "Why it's effective",
"extraction_angle": "How to repurpose it",
"standalone_value": true
},
"spin_off_opportunities": [
{
"topic": "Topic that deserves its own Field Guide",
"why": "Why it's worth exploring",
"angle": "The unique angle to take",
"urgency": "high | medium | low",
"audience_demand": 8
}
]
},
"strategic_recommendations": {
"monday_thread_topic": "Best thread hook for Monday",
"linkedin_priority": "Which LinkedIn post should go first",
"engagement_strategy": "How to maximize discussion",
"next_week_suggestion": "Recommended topic for next week"
},
"content_gaps": {
"missing_angles": ["Angles not covered that could be"],
"audience_segments_not_addressed": ["Who wasn't spoken to"],
"objections_not_handled": ["Skepticism not addressed"]
},
"performance_predictions": {
"highest_engagement_tweet": "Which tweet will perform best",
"most_shareable_content": "What will get shared most",
"conversion_driver": "What will drive most WBYO signups"
}
}
Evaluate insights on:
Consider:
Score based on:
Evaluate potential topics on:
{
"analysis": {
"strongest_insight": {
"insight": "Results create curiosity. Mechanism creates confidence.",
"why_powerful": "Flips conventional wisdom about social proof. Creates a clear framework for sales conversations. Immediately actionable.",
"expansion_potential": "Could become a signature framework - 'The Mechanism-First Method' or 'The Confidence Framework'",
"use_as": "thread_hook",
"signature_potential": true
},
"most_controversial": {
"take": "Case studies are killing your close rate",
"who_disagrees": "Every agency coach who teaches 'get more testimonials'. Sales trainers who focus on social proof.",
"engagement_potential": 9,
"how_to_frame": "Not 'case studies are bad' but 'case studies alone aren't enough - here's what's missing'",
"risk_level": "medium"
},
"spin_off_opportunities": [
{
"topic": "The Mechanism-First Sales Call",
"why": "The insight about mechanism vs results could be a complete methodology",
"angle": "A step-by-step framework for structuring sales calls around mechanism",
"urgency": "high",
"audience_demand": 9
},
{
"topic": "What Actually Builds Trust in 2024",
"why": "If not case studies, what? This is the natural next question",
"angle": "The hierarchy of trust-building in high-ticket sales",
"urgency": "medium",
"audience_demand": 8
}
]
},
"strategic_recommendations": {
"monday_thread_topic": "Case studies are killing your close rate (contrarian hook)",
"linkedin_priority": "Deep dive on mechanism vs results - most professional angle",
"engagement_strategy": "Ask 'What's your close rate?' to get people reflecting before the lesson",
"next_week_suggestion": "The Mechanism-First Sales Call - natural follow-up"
}
}
Good analysis should: